Jugal Wadhwani

Photo by Elti Meshau on Unsplash

One of the best conversations I have ever had — with the very affable and energetic duo — Divay and Raman…

Khooni Monday is their YouTube channel where they put out horror stories in animated form every week…Not only did they manage to grow and sustain their channel to 3 million subs within 4 years..they have also monetized their content based on one single genre…

Listen in to how they launched, how they spent only INR 28000 to reach their 1 million subs within a year and how they are now being courted by audio platforms like Spotify and Audible for their content alongside OTTs too..